Integrace Copper Ridge is on Fox 45

Our client, Integrace Copper Ridge, is a life-plan community that specializes in care for residents with Alzheimer’s disease. This morning, Dr. Nicole Absar, medical director at the Proxmire Neurocognitive Clinic at Integrace Copper Ridge, appeared on Fox 45 for National Alzheimer’s Awareness Month. She discussed the prevalence of the disease, the early warning signs, and

M is for Market Segmentation and Other Fun Words

The ABCs of Advertising: M Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign. Marketing Communications Marketing communications is an umbrella term that

The ABCs of Ad Agencies: L

Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign. Landing Page When you run a digital ad or post a link to Facebook,