The ABCs of Ad Agencies: H

Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign. Hashtag Hashtags are an easy way to connect with an audience. They’re simple to

On This D&AY in History: September 2010

Lady Gaga stunned (and confused) fans when she walked into the 2010 MTV Video Music Awards wearing a dress made of raw meat as an attempt to protest the military’s “don’t ask, don’t tell” policy. The Baltimore Ravens started their regular season with an exhilarating Monday night win, beating the New York Jets 10-9 at

The ABCs of Ad Agencies: G

Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign. Geotargeting Paying to advertise in San Francisco won’t yield much ROI for a mom-and-pop