The ABCs of Ad Agencies: K

Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign. Kerning This is a design term that’s very important when you’re laying out anything

On this D&AY in History: October 2011

Kim Kardashian and Kris Humphries’ marriage took over the headlines when Kim filed for divorce only 73 days after the wedding. Kris took to the media to call the marriage a fraudulent attempt to boost Kim’s reality show ratings.   Golden Girl Betty White became a Washington State University Cougar when she was presented with

The ABCs of Ad Agencies: J

Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign.   Jargon While we’re trying to clarify the jargon we may use, it’s important