Category: What we do

The ABCs of Ad Agencies: I

Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign. Identity A brand’s identity is the combination of elements a brand uses to present

The ABCs of Ad Agencies: H

Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign. Hashtag Hashtags are an easy way to connect with an audience. They’re simple to

The ABCs of Ad Agencies: G

Working with an advertising agency often means measurable results, friendly customer service, and creative ideas that drive brand awareness. But it also can mean confusing jargon. Here are some common terms you may come across while working on your next campaign. Geotargeting Paying to advertise in San Francisco won’t yield much ROI for a mom-and-pop